It’s an established designer, Rupert Sanderson that I am writing about today, I’m sure many of you will have heard of him and maybe even wear his shoes. It is his approach to the industry makes him a unique designer in today’s world of fashion. As a result a there is a strong and loyal following from all walks of life, and I’m sure fans will know the whole story, but for those of you new to Rupert Sanderson, I hope by the end of this you’ll be going out to try his shoes out for yourself.
Rupert’s Britishness does come through clearly, and in many ways he has broken with expectations, he refuses to allow himself to be drawn into the seemingly endless the stiletto arms race where many other designers are being outlandish for the sake of it, instead he creates elegant designs are subtly sexy and exceptionally easy to style and wear. He plays hide and seek, and uses juxtaposition and contrast to play tricks with the eye, the result is you’ll look fabulous, you’ll also feel that way because you never push your body beyond what it’s meant to do.
Key to his success has been the vertical integration of production it’s crucial to achieving the standards he seeks. Looking and feeling the shoes, you’ll notice that only the best materials are allowed to delicately cradle your feet, all stitched together by hands of experienced Italian craftsmen at his own factory. This is why his collections are never made in huge volumes; the result is they always feel so much more exclusive.
Apart from designing four collections each year, Rupert finds time to create for a number of carefully selected a number of collaborations, including having worked with the King of Fashion himself, Karl Lagerfeld. These collaborations have produces some of his more conceptual ideas, yet he holds true to his core values and even these shoes are still very much wearable.
Now if Manolo was Carrie’s weakness, Rupert is my equivalent, just looking at these shoes is never enough. It’s time for me to strut out off into the sunset and for you to go to a shop and try Rupert Sanderson for yourself. You won’t be look back, but everyone else will.